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Tea promotion through Overseas missions

COLOMBO: The Plantation Industries Ministry will launch a programme to promote Sri Lankan tea in foreign countries through our overseas missions, said Plantation Industries Minister DM Jayaratne.

The Minister was speaking at a meeting held to formulate strategies for the promotion of Lankan tea in foreign countries at the Ministry.

The Government expects to augment the tea export earnings from Rs. 91.5 billion to Rs. 125 billion within three years.

The officials in Lankan missions overseas will receive comprehensive training in promoting and explorating new market avenues for our tea, the Minister said.

Under this programme, an embassy official should send an extensive report on the demand for Sri Lankan tea and new strategies that could be employed for the promotion of tea in particular country every three months to the foreign minister and the plantation minister.


COOKING ON DEADLINE: Try tea for brining shrimp

CORRECTION TO PRINT EDITIONS: This story did not run in its entirety in Wednesday's food pages. The entire story is listed below.Tea is one of those ingredients you don't often consider cooking with.And that's a shame, because it is a nearly effortless way to add or accentuate flavors. Fruity teas are the most obvious choice, as they easily complement baked goods and fruit-based desserts.For example, try poaching pears or apples in a blend of berry tea and honey. Or use cooled fruit teas as some of the liquid in baked goods. And tea infusions are exceptional in smoothies.But tea can lend itself to savory preparations, too. Finely ground black teas can be added to spice rubs and barbecue sauces. A handful of damp leaves also can be added to the wood chips used in smoking meats and seafood.

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